Search Engine Optimization For All

SEO is the most effective and most common thing to boost your web site

Internet Marketing

Something tells us you’re just … well … smarter than most people looking to market online..

Social Media

Social Media is best way to promoting your site or your content and get more traffic..

SEO

Search engines are unique in the way they provide services to targeted traffic - people are always looking for what you offer.

SEO

The world of SEO is complex, but most people can easily understand the basics. Even a small amount of knowledge can make a big difference..

Pages

Tuesday, August 27, 2013

Top 100 SEO Tips For Small Business Owners – Part 2

Tuesday, August 27, 2013    2 comments

In the previous list, we just shared 25 ideas to channelize SEO of your business website. Yes, SEO is the most essential aspect that you need to maintain in order to make your website established in the digital marketing arena.

You will come across myriad of options to test drive the SEO proposition of your website but which one is important which one is less important, is hard to distinguish at times.

Here are scoops of 25 more SEO tips coming ahead. Do you want to know what they are? Then go ahead read them now!

26.Web Traffic - How Important It Is?

Why do you generally use SEO, well to trap traffic in a large quantity? Without a good number of people viewing your site, you won’t get the right exposure. You need to realize the importance of the website traffic. Thus, realize the importance of the internet traffic to experience a different SEO luxury.

26.Be Choosy About Your Domain Name

Do you know when it comes to selection of domain names you have to be little careful and selective? You have to choose a domain name related to the niche you deal. It makes it easier for the recall your website.

27.Get A Strong Position For Your Keyword

To get success in the online marketing you have to establish the main keyword of your website. If you are able to do that then you can optimize the webpage easily. If possible, use it in your domain name also.

28.Do You Know Who Your Tough Competitor Is?

You have to get ahead of your tough contender and hence you have to know the man or woman behind. If you want to pass them you have to do a lot of research, so that you can take advantage of the techniques.

29.Use Of Pay Per Click

If you have the monetary support to carry both SEO and PPC, then try to do both. PPC is costly, as you will get visitors straight from the website for any keywords that you want.

30.Take Care Of The SEO Quality

Do you know the low quality of the backlinks or the low quality on-site content can penalize your site by the popular Search Engines? So take care of the quality work done.

31.Authorship Of Your Contents

With Google Authorship, you get the ability to claim contents, articles, blogs that you have created. Those who have registered with Google Authorship they get an Authorship Snippet in the SERP.

32.Content Appears On The 1st Page

If the content that you produce cannot compete contents in the first page for a keyword, then your site does not justify ranking there.

33.Engaging Contents Is A Necessity

If you can provide engaging content to your website then you will be able to receive viewers, who will spend maximum time on your site. These viewing times will send the signal to the search engines and your site will deserve a good ranking.

34.Content Marketing Hits Readers And Not Search Engines

Just don’t waste your time creating content that does not serve the purpose of your readers. Content marketing helps to boost your business by engaging readers on interesting topics of your niche and finally persuade them to buy.

35.Get Rid Of Duplicate Contents

Search Engine will penalize you if you have a similar kind of content on your website. So remove them fast, rather just now.

36.Borrowing Contents From Other’s Websites

If you copy contents from other’s website then the Search Engines degrades the value of your website. So restrain yourself from copying contents.

37.Follow Up The Google Changes And Traits

As all knows Google changes their Algorithm often, it crosses almost 500 changes in a single year. You have to keep a tab on all of them and update your website according to it.

38. Stress on Internal Linking

If you want to maintain the flow of your page rank then you need to give a strategic thought to the internal linking especially in global navigation.

39.Naah...You Should Not Buy Links

You should never buy links. It is a prestigious option hence you should always earn it.

40.Remove The Weakest Link

Do you know every website has a weak link? It is important for the Search Engine Optimizer to locate the weakest link and remove. You have to keep on repeating this practice until it becomes perfect ‘T”.

41.Take Care Of The Meta Descriptions

As Google cuts off the Meta Description around 156 characters, so it is necessary to design them according to your website preference, keyword value and visibility.

42.Link Placement Should Be Strategic

When we talk about links, we have to make sure that where we are linking. A link in the middle paragraph of your content has more value that the link in the side or bottom of the page. A link at the top is stronger than link below the content.

43.Host A Blog For Your Website

Having a blog will help you to add new pages of content to your website.

44. Write For Other’s Blog As Guest

Guest Posting is the right term to define the point. People will automatically link back to your website if you provide unique and quality content that is appropriate for their website niche.

45.Interlinking Of Home Page To Most Important Pages

This is a strategy that most of the people like to adopt while doping SEO.  Interlinking the home page to the important pages of your blog or website helps to improve the rankings of the particular page.

46.Remove Those Unnecessary Links

You need to link those pages in other’s websites that will solve the queries of your visitors. If it does not interest them, then they are not going to peep back on your website.

47.Interlinking Co-Bloggers

If you want people to link back to your site, you need to do the same. This will make you gain their notice and thus have a fair chance of linking back.

48.Have Relevant Websites To Contact

You need to grow a good relationship with the other small businesses, promote each other’s site, thus making SEO simpler and cheaper.

49.Call Up To Build Good Relationship

Emails is a faster and cheapest way to contact, but there are chances that prospects may ignore them, so try to call the possible prospect.

50.Get Personal Like The Big Daddies

Reflect your personality and individuality through the off-site SEO process like emails, guest post, etc. Make others feel interested in engaging or contacting you.

Here are more 25 from our SEO magical bag. Wait for more 50 in the next two post coming right up in the next few weeks!!

Read More

Thursday, August 15, 2013

Top 100 SEO Tips For Small Business Owners

Thursday, August 15, 2013    6 comments


You might have come across many a reputed blog who imparts careful advice to make your small business website successful. In order to rank comparatively well in the SERP you have to adopt the proper SEO techniques. Big companies do have big budgets for their SEO, but small business owners cannot adopt such a large budget.

Does that mean small business owners will resent the use of SEO? Just because SEO is expensive, they will leave their own share of online profits. Legendary Whitetails, Dog Pack Snacks, Chocolate for Breakfast is some well-known small businesses that have earned both name and fame with proper SEO. Do you think that they had big budgets in the beginning?

No, they never had that most were actually home-based or family owned business. Take for example The Chicken Chick at Egg Carton Labels by ADozenGirlz, a retailer of chicken egg carton labels. Imagine how the owner made it popular.

However, we are taking help of SMO (social media optimization) but having a proper SEO will let you get a pull towards the SMO platforms in a better way.

So let me share some exciting SEO tips to make your small business a well-known brand among the competitors. 

Here We Go. Fasten Your Seat Belt, 100 Tips Comes Ahead! 

Wait! 100 in one day, no chance. I am going to share the list in four parts for better accuracy and application in your daily life.

Today take a sip of 25 SEO tips for your small business website!

1. Do SEO Regularly - Are you doing SEO? NO (how shocking!). If you do not do it then the website will have no visitors from the search engines. 

2. Stress on the Key Phrases - Focus on the search of new key phrases, which we call the long tail keywords. Find those keywords that are relevant to your business. 

3. Use Both On-Page and Off-Page Optimization - Achieve better results by doing both on-page and off-page SEO. 

4. Chuck Out Competitors Phrases - Keep a close eye on the keyword and phrases your competitor is using and try to set a different set of keyword to make your approach unique. This will let you rank higher than the competitors.

5. Simple and Navigable Website – You have to retain a clean and simple small business website. Choose a search-engine friendly CMS. This allows the search engine crawlers to rank and index pages, makes the site attractive, navigable and encourages them to stay longer and click through. 

6. Which Keywords Sets the Competition on Fire? – Search for the sites that are ranking in the first page of the popular search engines like Goggle, Bing, and Yahoo. Look which keywords are helping them to enjoy such an ensuing position, use them on-site and off-site to climb the summit.

7. Similar SEO Strategy May Not Work For You – An SEO strategy that has worked for one website may not work for you, since two websites have many variables to face.

8. Expensive SEO Does Not Always Brings Results – Yes, people if you are a small business owner, then it is obvious that you are having a small budget. To get big and genuine result one does not need to have a big budget. You need to invest your precious time in creating good content and building online relationship.

9. Share Information through Web Channels – Submit the information of your website content like articles and blogs to web directories, online groups, forums etc to increase the site relevance.

10. SEO Results Are Not Instantaneous – If you expect that if you start SEO from today, you will get a big bag of benefit by tomorrow, well then let me tell you it is not the way SEO works. It follows the Aesop’s Moral Lessons “Slow and Steady Wins the Race”. SEO work done today may accredit you by upcoming week or months. 

11. Grow Your Patience – Is your website new? Then it is tough to build the SEO relationship faster. To develop both authority and trust you have to grow your patience. 

12. Get Serious With the MetaTags - Make sure that MetaTags reflects the keywords and phrases of your site content, so that it becomes easily navigable and ranks higher in the SERPs.

13. Algorithm Updates – As search engines evolves out most of the time, so get conscious and adapt to the algorithm updates to retain the good rankings. 

14. Get Experts Advice – Guys this is serious, when you think to make something constructive you have to seek expert’s opinion. Check out the Webmaster Guidelines and Webmaster Help Videos for reference, after you begin your small business SEO.

15. Title Tags Reflecting Your Business - Make sure to use those kinds of title tags that reflects the insight of your business and match with the key phrases. Keep the title tags within 70 characters. 

16. Risking Your Goggle Penalties – Will you like your website to face the Google Penalties? Of course not, if you become a target them you will encounter a huge loss of visitor to your site. 

17. Optimize the Location – It is important from the day you start SEO for your website. Local SEO helps to bring business closer and relevant to your market targeting those people who have high chances of conversion.

18. Google Places and Google Maps – Make sure that you have your own claim to the Google Places Listing and a Google Map Listing for your small business website. 

19. Start Using Google Webmaster Tools – To finds out what keywords helps your website to rank and, which other sites links to your websites. 

20. Start Using Google Analytics – In order to find out how many visitors comes to your website daily, the keywords they use daily to search your website, what pages they visit, for all this you need to start using Google Analytics. 

21. Diversify the Traffic Source – Google is an exciting source of traffic generation but if you rely on it by 100% then there are chances to fall in a vulnerable state.  

22. Compelling Content is All You Need – Writing content on specific keywords id good, but with search engine crawlers are getting updated. They like to index pages with informative contents. Lower the keyword density to avoid being tagged as spam. Quality content is able to engage the larger audience.

23. Register Yourself with Major Search Engines- In some parts of United States, Canada, most of Europe and some parts of Asia Google registers a website after they get a postcard from the various website to register it. If your business is not on this location, then find out what are the major search engines in your country and get registered. 

24. You are Solely Responsible for All Actions on Your Website – Search Engine won’t exempt you from a penalty, since you were not aware or you were not knowing the specifications. The website is yours, and the SEO strategy implemented must be known to you. 

25. Your Website is Never Finished – As soon as you start getting high ranks in the SERPs do not stop improving your website. Keep on implementing new and exciting feeds to let it improve in the upcoming days. Thus retaining higher page rank in the search engines.  

Huh, it’s just 25, and more 75 to go. Hold your breath till we come up with the next set of 25 SEO tips.

Read More

Wednesday, August 7, 2013

“Long Tail Keywords” – What Are They?

Wednesday, August 07, 2013    1 comment


Do you want to reach a targeted set of traffic and conversions? What do you need?

Well, the answer is hidden in the title itself.  It is the use of long tail keywords, which SEO experts adopt often to rank higher in the SERPs.

People who are into the digital marketing or prefer to use SEO for their business website have a common thought. SEO is the process to please, and a get a higher rank in the Google, Bing, Yahoo, AOL, Ask and other popular search engines.

Is it so easy to get a higher rank in the search engines? 

NO.

You need to do a lot of keyword research to please the search engines. What are KEYWORDS?

Keywords are nothing but the actual key phrases or search terms that people types into the search boxes to find out something suitable for them. With the keyword research you can find keywords that are –

·         Popular – one which can pull a huge crowd

·         Less Competitive – that can easily rank and hardly used by other users

Now coming to the main discussion - What is a long tail keyword? 

Long Tail Keywords are coagulation of certain SEO related words or phrase that can contain more than three words. These phrases are hardly searched by users. Say you are searching for good Tablets (commonly called TABS), what will you type in the search box? Generally, you type:
  • Tablets
  • Where to get cheap tablets
  • Samsung/ Dell/ LG/ LENOVO/ Apple tablets
  • Buy tablets on EMI
  • Features of the best tablets
  • How to buy a tablet online
It is not the use of three or more keywords that have assigned the name to these new keyword research technique, it is more because their number of searches is more, compared to the smaller ones. 




Look at the blog in MOZ for further reference:http://moz.com/blog/illustrating-the-long-tail

Why we are asking to use long tail keywords in your search engine optimization? Wondering why?

The popular keywords are generic and short and they are competent enough as all tries to get a number of searches through them. Those keywords at the same time are hard to keep in rank or appear in the 1st page of the popular search engine like Google, Bing or AOL.

Big companies love to invest a lot in the SEO just to make their website rank better than their rivals and that too with keywords that are unique and easily gets a good SERP. Small business owners often lag behind and they do not have the high budget to maintain such a costly SEO team.

Small business owners in that case can use the long tail keywords and trust me you won’t be drained out of keywords. The stock of long-tail keywords is immense. Only drawback is that long tail keywords have less number of searches compared to the short keywords.

However, do you know combining those short keywords you can frame long keywords and thus rank relatively in an easy manner? Your ROI is going to be great in that case.

This article is the general introduction to the definition or description of long tail keywords. It has been famous for some days after the series of Google updates. We will be coming up with our next articles on the advantages of long tail keywords in SEO for both small and big business owners.





Read More

Tuesday, July 30, 2013

Increasing Business Sales via Successful Online Marketing

Tuesday, July 30, 2013    No comments

This is a guest post by Bob Willis, check it out to explore fascinating ideas to get success in online marketing.

 Traffic to your website can be regular. However, are you converting that interest into actual sales to make your business more productive? Many websites rank high in search engines and get regular traffic too, but achieves low conversion rates when it comes to making online sales!

There are numerous reasons for this; from pricing and product to navigation and so on. Issues may be various, but it encourages site visitors to purchase from your website, its well laid-out with a precise message. Keep in mind that if the web-visitors find your website tacky and can't find what they want instantly, they will go somewhere else and won't come back, ultimately causing no profit to your website.


Impact of internet marketing:

However, thanks to the internet, today the concept of online marketing has surely become a broadly used technique to market or promote business websites. Thanks to such augment in this practice. Of late numerous ways have evolved in order to market online successfully, in comparison to the conventional ways of marketing.

Apart from that modern online marketing tools vary significantly from various conventional ways of marketing. Search has become one of the most frequently used ways for customers to find what they want.

Benefits of SEO or search engine optimization

It has become a common practice by business owners with websites to get business online. The website owners make available all the pertinent information about the company, its products, services and other offerings to the viewers by effectively using various online marketing tools like SEO or search engine optimization, ‘pay per click’ and so on.

Searching and browsing online is the most common activity nowadays, in consequence, search marketing is an extensively recognized way of reaching out to customers on the internet.

A number of people when looking out for a particular product or service use search as an initial tool, hence, a good traffic website serves the purpose in a very cost effective and valuable method. However, while increasing business through website, it is very vital to bear in mind what exactly is the relevant target audience to drive more and more traffic through your website.

Benefits of online marketing

Integrated marketing is valuable for any small or big business companies as it is one of the most influential ways to run a business effortlessly and efficiently so that life becomes simpler for the client as well as the service provider.

Thanks to the online marketing services provided by the SEO companies, one can easily boost their online marketing to add more profit to their business. The process includes all the marketing techniques and strategies in one service.

One of the biggest benefits of using online marketing to enhance your business sales is that here all the social media marketing campaigns are used with great success. Best part of all online marketing strategies consist of websites, email, newsletters, search engine optimization, and pay-per-click advertising that can do wonder to take your online business to a new level.

Bottomline Says...

In the recent business scenario, online marketing has become the ultimate marketing tool for most of the businesses. In upcoming years, this new concept will only grow to greater heights and there is no doubt that online marketing will boost your business sales like never before.

Read More

Thursday, July 25, 2013

Breaking News - Google Is Updating Panda….SSSSHHHH it’s Hidden This Time!

Thursday, July 25, 2013    No comments


News to break you up surely!

Oops! Google strikes again, just pull on your socks; I have something shocking to share. This time a ten-day Panda update is going to take place. The Panda update commenced on 18th July. However, we know that Google releases their updates often within day or two. However, this time it is a little trickier. They launched the update in a silent manner.

While checking out the popular SEO websites and blog we came across Search Engine Journal who confirmed the update of Panda in next 10 days.

Matt Cutts says that he is going to share an update every month for a period of ten days to lessen the burden on the webmasters. Now it is going to have a disadvantage it will make the thing more difficult for the webmasters to determine which one is an update, and which one is a normal fluctuation.

Do You Want To Know How Google Is Going To Keep You On Your Toe?

·         Some of the major informational sites like Wikipedia are having a large impact. Actually, the authority sites are getting more importance in the search engine results.

·         There are some of the prominent webmasters who have clearly stated that Google + is going to have a positive impact on the search engine ranking of the respective websites. People visiting the Google + often will be rewarded. However, it is yet to prove as some have benefited from their use and others have nothing to comment on it. See the study by Search Metrics on the SERP trends in 2013.

·         Well the third assumption is that the number of impressions has grown and the number of CTR is remaining the same.

Visit Google’s Webmaster Tools now for further details!

Arrrggghhh! What We Gonna Do??

1. Gosh, we have been saying a lot of time in our article and blogs about the use of Google Authorship. If you have not yet enabled them, then go for it now. It is very simple to use and if you are not using them, you are missing something big in the path.

2. Have a Google + account and a Google+ business page. It’s time to get social buddy. Start adding people to your circles. Post content that seems to be meaningful. For sustaining in the industry for a longer time, share reliable source of information (practically good information).

Today it is 25th July, more three days in hand. However, it is Panda update having a soft impact on the SERPs, but look. If you are still dabbling in black-hat SEO practices, you are going to view much impact from now.

Are you still wondering how Panda update will affect your website and the SERPs? Well, wait and watch, three days to go… the clock is ticking! Tick..tock…tick..tock…

Read More

Top 10 Trends to Own a Successful Ecommerce Website – PART 2

Thursday, July 25, 2013    No comments


Walla, it’s time to my shopping!

 Click, click, click and more click, well am done.. I bought a new pair of Puma Sneakers today.

 With time style of shopping has change a lot. Previously we used to hop from one shop to another in the Broadway Street. Then next was a Departmental store or Malls where we could everything in one place. With time, changes took place and online shopping took the world by storm. Now you just have to place the order sitting at home and get your product almost instantly.

 Previously we have shared the five tips on building a successful e-commerce website. Here, are the rest five to give you a confirmed success.

 No 6: Website Design

 When you running an ecommerce website then you must to look at its design, because when anyone who visits your website the first thing he or she will see is your website looks? So, if you running a homemade or low-cost ecommerce website then it might be the time to change your mind and invest money for better web design for your ecommerce website.

 Suggestion How to Make Good Website Design

 Hire a professional web designer to create your ecommerce website, because an expert knows what type of visitor interacts with your website and it can bring a steady online business growth. When you choose some web design company you have to very careful with their skill, genuine advice and their track record.

 No 7: High PR

 Remember when you hire full or part time staff for your website then one of their jobs will be maintaining the PR. Search engine assigns PR to every website to show their value in web as the world seems to be consumed by SEO. Promote your website on off-line basis and feature on blogs, news sites etc. It helps your website to get more visitors.

 Suggestion on How to Check Your PR

 Check your website report with blogs or news sites in your marketplace as these visitors can be very powerful allies. Train up your staff with new techniques like pay-per-click advertising – this tool is very effective when used correctly.

 No 8: Web Analytics

 Do you have a website? Have you installed Google Analytics? If you have not installed then just go and install it right now.  With help of this analytics, you can easily monitor your website, such as where your visitor are coming from and tracking sales conversations. If you understand these tools, then you can easily know what work and what does not.

 Suggestion How to Use Web Analytics

 Web Analytics is a powerful tool so be careful with this use. Be careful when you send out newsletters or update your site.

  No 9:  Stop Relying on Google Always

 If you think that ranking on top in the search engine is the only way to generate a lot of business, then it’s not true. The truth is that do not leave everything on Google, otherwise, you are going to land up in a bad situation.  If Google drop your website ranking for some reason then you would to like do so.

 Suggestion on How to Use Google

 Do not rely on any particular aspect for your ecommerce website. It’s right that good quality SEO can be effective for your website.

 No 10: Customer Service

 Customer service is the most eminent point, which you must consider while maintaining your ecommerce website.  If you fall for this point then a good customer service can help you to strategize in the right way.

 Suggestion How to Handle Customer Service

 Make sure about your order and post them on time. You have to clear your clients issue quickly and cheerfully.

 These points will help you to increase your customer for your business and a good ecommerce website helps you the most. We can also talk about pay-per-click and SEO; those elements are very helpful for your website. As the saying goes, “a happy customer will tell their friends; an unhappy customer will tell anyone who will listen.”

Read More

Monday, July 22, 2013

Top 10 Trends to Own a Successful Ecommerce Website – PART 1

Monday, July 22, 2013    No comments

Every business should change with the time. Many online businesses update with latest technology. To tap crowd source marketing with the use of websites is popularly called e-commerce. Now these days online stores do extremely well. That’s why friends we are going to share some useful tips which is help you to success in your ecommerce website for your online business.

Establishing an ecommerce website is not like rocket science. Yet, there are businesses who get them wrong. To avoid the wrong steps we are here to share some lessons. In this article, you will get five tips and for the rest five hang on for the next article.

So let’s start.

No 1: Updated Daily

It is not enough to update your website weekly or monthly basis, you need is to update your website in daily basis. If you don’t have a new product in daily basis then you need to find other ways to update yourself and give desirable reasons to your customer to come back time and again.

Suggestion How to Updated Daily

Give daily special offer such as new blog, clearance stock, editor’s picks, pre-orders, and latest arrivals. Be creative when you update website. The more you update the more customer will return to your website.

No 2: Regular Newsletters

If you send newsletters to your customer at least once in a week then change your rule. If you do not have a new advertise in the box. Send newsletter to your customer in regular basis. Its help your customer to grow brand awareness and for that reason customer do not forget your websites. Always use good email marketing service and high quality branded email template, which will impress your clients or customers.

Suggestion How to Regular Newsletters

Send in regular newsletters such as special offer, upcoming products or editor’s picks. For sending this in regular newsletter, you will get a fair chance to increase your sales of new products. It will also raise your brand awareness.

No 3: Make Easy for Your Customers

One thing you must remember that your websites is for your customer so make your ecommerce website easily accessible. Where customers can easily find what they want and buy products of their choice. Make sure that they do not think too much while ordering any products.

Suggestion How to Make Easy for Your Customers

You might use those things in your ecommerce website like, flash animation with cool music; add telephone number where they can speak to a real person. So they do not hesitate while making purchases.

No 4: Stay Ahead Of the Competition

You have to move with time, as time change the technology and strategy also changes. So always update yourself and your ecommerce website with latest technology. In business arena your competitor always try to get one-step ahead so do not hesitate to adopt new technology.

Suggestion How to Stay Ahead Of the Competition

Always look for best idea for your online business and strive the best in marketplace.

No 4: Get a Full Timer to Manage Ecommerce Website

If your website is sideline in your main business then you always earn sideline revenue. For successful ecommerce website, you have to hire dedicated staff to run it on a full time basis. That kind of staff shares all updates and easy applications to your ecommerce website for you to get full advantage of it. Your full timer also checks that your ecommerce website does not get panelized from Google or other search engine.

Suggestion How to Check that your Staff Working or Not?

You monitor their work through the monitoring services and applications to review their work from time to time. Try to collect record from them on a daily basis to keep a track of their work.

Just five ideas are not enough and WorldSEOEducation knows that so, keep reading our blog to get five more exciting tips to build a successful e-commerce website.

Read More

Friday, July 19, 2013

Facebook Welcomes Vine like Features to Instagram

Friday, July 19, 2013    No comments


After the collaboration of Instagram with Facebook, people witnessed many changes in their features. In the beginning of the month of June, there were only rumors that Facebook might be adding videos to Instagram. Much news has been saying about the speculation for some days. Yet, it is a gossip or a fact it’s hard to tell. Rumors are still on or it ended! Let’s explore.

With the introduction of the video to Instagram will be a direct tough compete to the Twitter’s video sharing service, Vine. The public release of Vine in January 2013 has grown significantly within the next few months.

The clues are everywhere that video will be the next step for the Instagram to adopt, who no doubt have more than 100 million users. Facebook prevented Vine from using their user-friendly features and thus Vine reverted to twitter.

Facebook protects its brand and in a similar way it is safeguarding the Instagram uploads from being posted directly onto Twitter. However, Instagram users still can share their photos on Twitter platform, but users have to hit the link. Directing the users back to the Instagram platform, users then finally will spend more time on the application. It thus helps in maintaining the Facebook and Instagram brands.

From another prospective, it will be strategic for the Facebook to release the Instagram video, as it will make it more cozy and comfortable to make the video ad units become more extrusive.

Just from the June 20, after the product announcement, Facebook sent snail mail invitations with the outline of a coffee mug. Just after the launch of the hashtag application on Facebook, the social network has made the blogging platform powerful through the Graph Search. Users of Vine are already aware of the fact that it is a source of real fun and it’s a shame as it shows just as a link on the Facebook.

Videos are not as common as a feature on the Facebook. However, with the launch of the video Instagram component, it is sure to encourage more people to capture short clips of the moments in their lives. You will also find some editing features as there are for the pictures on Instagram. 
You will come across a plenty of other apps too. However, the fact is that, Facebook owns the Instagram with a wild popularity and the app will surely make it more successful than the third party competitors will.

In such a case what will happen to the apps like: Viddy, Cinemagram, Socialcam (which are tagged as the “Instagram for video” at one time or another). Well, they are not going to give compete to the Instagram and their brand new feature.

Well all the hoax ended on June 22 when Instagram officially announced that the video sharing services would grow in leaps and bounds. Moreover, to prove their words people 5 million videos to Instagram just in 24 hours on June 21. The embedding protocols of the Instagram are similar to YouTube’s. On clicking, the “share” button below a video gives you HTML code that you can copy and paste onto your website. Facebook assures that embedded photo or video appears with Instagram username and clicking on the link will divert the user to Instagram.com where they can discover more of your photos and videos. You can upload videos of 15 seconds in length, a hard try of Facebook to give a tough compete to twitter Vine. Surely it is giving the compete it promised. With 130 million active users, Instagram’s video sharing figures is going to rise like waves soon.

So upload your video on Instagram now and have a chilling experience unlike 6 seconds Vine videos…now shoot up to 1..2..3..4..5..6..7..8..9..10..11..12..13..14..15..SECONDS!!

Read More

Wednesday, July 3, 2013

Selecting A Blogging Platform – 5 Questions You Need To Ask?

Wednesday, July 03, 2013    No comments


How do you enter the blogosphere with a loud bang? – Just selecting the correct blogging platform and you are set to cruise.

Blogging is a one of the most powerful medium for communicate and building relationship with your customers and for social media strategy. Now these days there are so many platforms for creation of blogs and that’s why you have to choose the right platform for it.

Most of all maximum blogging platforms work on a basic level, but when we are talking about long-term blogging strategy then they may be bad for you.  That’s why it makes sense when you think to choose the platform for blogging.

Nearly all blogging platforms out there are same with others, but there are some minor variations.  If you want to use any blog for long term then you have to choose the right platform for that.

Here are 5 questions you ask before choosing the platform for blogging.

• Platform Health

There are lots of simple and easy blogging platform out there, which are helpful to hobby bloggers. Those blogging platforms have an eye on becoming famous and rich for their clever wit and insightful insights.

However, when you create a blog for business or looking for followers then you have to pay attention to the power of the blogging platforms. If you want to grow your blog base and capabilities, then you to need more option for that. You may not need all or every option available for you, but there are some important options, which you have to search for your blogging platform.

• CMS (Content Management System) - Easy To Use

CMS or content management system is mostly available in all type of blogging platform. For those platforms that do not realize what a CMS does. It saves you from the complex HTML codes to add text messages, images, change in font etc.

Mainly CMS systems offer the basic functions like for example bold, italic, underline, font size and some other styling options. Those options may be enough for you, but many people want more easy to use options for example inserting table, switching between visual and code review, image editing, highlight text and so on. The more options you get in CMS the more you can to make your content visually appealing.

• Search Engine Friendly

If any blogging platforms are not user friendly, then they lose the main key to drive traffic for their blogs. If your blog is not searchable by the popular search engines then your blog is going to get impaired.

Therefore, it is one of the most important elements for any blogging platforms, who have to care about having more traffic. Search engine friendly blogs help you to drive more traffic through your content and build huge audience for your blogs.

• Ownership of Blogging content

It is important for a blogger to know who owns the content. The issue is not about who is the owner of the words rather who has the ability to control the world of the post.

Some of the blogging platforms do censors some typical kind of bloggers from producing some definite types of contents. This is not a bad thing; it can lead the blog to get censored because you get to know an opinion that it is deemed unacceptable by the masses. Ownership also denotes that you have the authority to say what you want to and how you want.

When it comes to authorship then you have to grant two things: one the ability to take the content and second is to show the value of your content with a new platform you choose to show. Some of the platforms do not allow you to export the content easily and more importantly set up redirects to make sure that you get new visitors.

• Cost

Cost is a very important factor when you start blogging. Those blogger who ensure about long-term blogging career, I suggest them about using free blogging platform. If you are serious about your blogging career and looking for something that pays, you back and give you more of what you like.

Keep in mind any blogging platform is costs money that does not means the platform is better than free platform. And remember that the free blogging platform won’t give you everything that you need. It is not possible to measure your blogging abilities in dollars. You have to a lot of energy and time rather than actual blogging. Blog management is no doubt critical and leaving it to someone else maybe worthy.

These five question discussed above in our blog post will make you arm with best blogging platform for your needs. You must stay informed and know all the answers to these five questions beforehand, rather than jumping into something that will not turn into your long-term blogging partner.

To stay in the blogosphere choose a platform to affirm your blogging career and march ahead!!! Happy Blogging Amigos!!

Read More

Friday, June 28, 2013

10 Cracking SEO Ideas to Improve Your Website Design

Friday, June 28, 2013    9 comments


This Guest Post is from Ushan Arya of  Black iD on improving the SEO basics to have a cracking website design.

Websites play a very important role to achieve business success online. They can make business’ brands and services known to audiences visiting them. But, this is possible when websites are designed with the aim to achieve ranking on the web page result.

If website don’t have good ranking on the web page result that means they are out of the sight of visitors, and thus loose the chance to get browsed by them. Therefore, to avoid the websites that are not search engine friendly, you need to follow some basic SEO ideas. Getting these ideas solidated from a reputed SEO Company will enhance your result.

You will come across some great SEO ideas online or in some popular blogs like MOZ or Social Media Examiner. Do you want to have a share of some good ideas to improve your website design? So, here it is. Let’s start gathering ideas and keep in your secret basket.

MENTIONED BELOW ARE 10 CRACKING SEO IDEAS

Idea 1: Effective Navigation

Make sure your website has an effective navigation feature. Effective navigation should be a prominent feature of your design. Keep in mind that search engines really find a hard time while crawling websites that are having an improper navigation feature. Navigation feature designed by using CSS and JavaScript can be effective. This could help search engines to crawl websites easily, and to display them immediately to visitors.

Idea 2: Successful Coding

Place JavaScript and CSS outside of the HTML document when you are coding a website. Search engines always tend to go through the HTML document. If JavaScript and CSS are not placed outside of the HTML document then they might make crawling of search engines slower.

Idea 3: Unique Content

Design a website with the unique content having a good structure. Content is a very important part of the website, and search engines consider it very seriously. Websites with good structure content (headings, paragraphs, and links) are easily grabbed by search engines and show them with higher ranking on the web page result.

Idea 4: Collect Best URLs

Design a website with the best URLs. Best URLs are those containing keywords, which help to describe the page content. Such URLs are easy to crawl by search engines.

Idea 5: Avoid Block Pages

Block pages of a website that you don’t want search engines to read. Such pages are not of any importance to your content, like server side scripts.

Idea 6: Image Attributes

Website designing should be done with descriptive image alt attributes. All image attributes should be 100% W3C- complaint. Search engines read and consider image alt attributes when determining the relevant page.

Idea 7: Fresh Web Content

Make sure that the web content is fresh. Keep on updating content time to time, as it indicates the website is still alive and well for the search engines.

Idea 8: Unique Meta Data

Use unique set of Meta data for every page of a website. This would help search engines get a better grip on a website.

Idea 9: Proper Use of Heading Tags

Make sure that the heading tags are used properly in the web page content of a website. Search engines gives higher value to these tags than any other text of the web page. Avoid multiple use of <h1> tag on a single web page.

Idea 10: Maintain W3C Standards

Design a website according to W3C standards. With W3C standards, website can be well formed and clean coded to get easily crawled by search engines.

My dear readers, they are not just some tips or ideas to keep in mind for few moments and forget. Implement them, out it to use now, since they are going to bring effective results to your website.

Read More
Subscribe to: Posts (Atom)